It's a little trial and a little error. Even for the experts.
So how can an already maxed-out business owner keep up?
I’m glad you asked. Here’s the deal.
There are several elements to good SEO, and you probably know them. It’s on-site keywords and content. It’s off-site linking and social media. These terms have been floating around for years, and they DO matter! They are the keys to good SEO. But knowing them won’t make your site rank.
A perfect recipe, crafted just for you.
Mentally gather the ingredients to bake a cake. What are your chances of a melt-in-your-mouth masterpiece if you neglect measurements and a recipe? Who will come share a slice with coffee if your cake is burnt, runny, salty or flat?
Your SEO is the same! If you have general knowledge, but no plan, you are throwing time and effort in the trash. You need a plan that’s unique to YOUR business. You need a strategy that addresses your business, your clients, and your competition. And we do all three.
Through a unique research process, we discover your place on the web. Then we map out that destination. The plan will be your road map, it will direct each step for the next 6 months to year. It's a plan that involves upfront heavy-lifting on our part, and a continued effort on your part. But don't be overwhelmed. We provide training and equipping to set you up for SEO success!
- Keyword guidance
- Research on your list of keywords for ranking potential and search traffic.
- Strategy document that includes on-site and off-site opportunities for improvement.
- Implementation of Google Analytics as needed.
- On-site addition of keywords, meta data and image alt tags to total 2 hours of work. This covers most small business sites. (additional quoted as needed)
- Custom training video from Christine (ranges 20-40 minutes)
I get it, search engine optimization at it's best is a little confusing, and at it's worst, seems like fairy dust and black website magic. Trusting a company to navigate these overwhelming waters is difficult. What if they do nothing and ask you to spend more and more and more? Someone once told me that a confused mind says NO...and I'm guessing that's where you are today.
Let me reassure you. In 2007, I launched the SEO division of a local company, hired and trained a team, and worked with loads of clients on SEO retainers. I've been working in and around SEO ever since. I know how the biz works-what's constant and what's changing. I know what I need to do, and what you can take ownership of, and if we work as a team, you will see results.
I'm not going to guarantee first page ranking. Why? I don't know your industry, or your competition. To guarantee a certain result wouldn't be fair, or honest. What I can guarantee is that I want you to rank first, and I'm going to give you every tool possible to make it happen. We will talk variables and strategies, time and energy. I love a good competition. Don't you? So let's get you ranking!